Meet Our brands
UK’s top 14
best-selling Korean skincare icons of 2024
for your flawless 10-step ritual glow
London x Seoul
Experience the pure essence of Korean beauty.
Embrace the art of
k-beauty, where nature meets luxury
Radiant, refined, organic, natural skincare crafted for your
glow. Transform your skin, elevate your ritual Discover Seoul’s finest skincare treasures, pure and elegance.
Discover premium, high-end Korean brands celebrated for their natural, organic formulas — handpicked for their purity and effectiveness.
From snail mucin and Hyaluronic acid to Red Ginseng, rice extracts, Cica, and Mandelic acid almond oil, every ingredient harnesses the power of Korea’s finest nature to perfect your skin.
Naturally.
With every drop.
Nature’s Secrets
Our Korean Skincare’s Icon Ingredients
the Ingredients
Goddesses Revealed: Snail Mucin, Cica, Hyaluronic Acid, Red Ginseng, Mandelic Acid, and Rice Extract. These miraculous ingredients work in harmony to hydrate, restore, and rejuvenate, unveiling radiant, youthful skin worthy of divine beauty.
Snail mucin is a skincare miracle, packed with natural proteins, glycolic acid, and elastin to boost hydration, repair damage, and improve skin elasticity. It smooths, heals, and rejuvenates your skin, leaving it plump, radiant, and youthful with every use!
Cica, also known as Centella Asiatica, is a centuries-old secret for calming sensitive skin, reducing redness, and accelerating healing. Rich in antioxidants and hydration-boosting compounds, it soothes irritation while restoring your skin’s natural strength and glow!
Mandelic acid, derived from almond oil, gently exfoliates while brightening and smoothing your skin—unlock the secret to a luminous, baby-soft complexion.
Meet your skin’s ultimate thirst-quencher: Hyaluronic Acid! This powerhouse ingredient attracts 1000x its weight in water, deeply hydrating and plumping your skin for a smooth, dewy, and youthful glow.
Unlock the ancient power of Red Ginseng—nature’s energy booster for your skin! Packed with antioxidants, it revitalizes, firms, and brightens, unveiling a youthful, glowing complexion full of life. Red Ginseng breathes life into tired, dull skin—boosting elasticity, smoothing fine lines, and infusing your complexion with a natural, radiant vitality.
Rice extract works wonders for your skin, brightening your complexion while deeply hydrating and soothing irritation. Packed with vitamins and antioxidants, it unlocks the secret to soft, luminous, and rejuvenated skin.
We Solve Real Problems
Your Glass Skin must-haves: Discover Your 10-Step Korean Skincare Ritual All in One Luxe Destination
The 10-step Korean skincare ritual is a holistic approach to achieving radiant, healthy skin, focusing on gentle cleansing, deep hydration, and targeted treatments. From oil cleansers and exfoliators to nourishing serums and masks, each step is designed to build layers of moisture and care, creating the perfect balance for your skin.
sTEP - MAKEUP REMOVER
Effortlessly melt away makeup and impurities with our carefully curated cleansers. From the iconic Banila Co. Clean It Zero Balm to gentle exfoliators like Wishtrend Mandelic Acid Water, each product ensures a fresh, balanced canvas for your skincare routine
STEP - CLEANSER
Our cleansers are the ultimate first step to radiant skin, offering gentle yet powerful formulations that deeply cleanse while preserving your skin's natural moisture. From the silky Banila Co. Clean It Zero Cleansing Balm to the refreshing Innisfree Green Tea Foam Cleanser and the transformative Wishtrend Mandelic Acid 5% Skin Prep Water, these premium Korean cleansers purify, prep, and pamper your skin like no other.
sTEP - EXFOLIATOR
Reveal your freshest, smoothest skin with our exfoliators that gently sweep away dullness while caring for your skin barrier. Featuring the transformative Wishtrend Mandelic Acid 5% Skin Prep Water, these exfoliators combine precision and natural ingredients to refine and renew, leaving your complexion glowing and balanced.
STEP - TONER
Refresh and rebalance your skin with our toners, designed to prep your complexion for deeper hydration and treatment. Featuring the nourishing I'm From Rice Toner, these toners harness natural ingredients to hydrate, soothe, and create the perfect canvas for the rest of your skincare routine.
STEP - mASK
Transform your skincare routine with our nourishing masks, designed to repair, hydrate, and rejuvenate your skin while you rest. From the Sulwhasoo Overnight Vitalizing Mask to the Laneige Water Sleeping Mask, indulge in the ultimate nighttime care for a radiant, revitalized complexion by morning.
STEP - ESSENCE
Essences are the heart of Korean skincare, delivering deep hydration and boosting the skin's absorption of active ingredients. With products like Missha Time Revolution and Sulwhasoo First Care Activating Serum, achieve a radiant, youthful glow with every drop.
STEP - SERUM
Serums are your skin’s power-packed allies, delivering targeted solutions for hydration, repair, and glow. From Sulwhasoo’s Ginseng magic to Belif’s brightening Aqua Bomb, transform your skin with every potent drop!
STEP - aNTIAGING EYE CREAM
Turn back time with our anti-aging eye creams, specially crafted to fight fine lines, puffiness, and dark circles. Infused with natural Korean ingredients like red ginseng and peptides, these luxurious formulas rejuvenate your delicate eye area for a youthful, radiant look.
STEP - MOISTURISER
Moisturizers are the key to sealing in hydration and nourishment at the final stages of your Korean skincare routine. These rich, yet lightweight creams create a protective barrier, leaving your skin soft, smooth, and perfectly balanced for all-day radiance.
STEP - SLEEPING PACK / MASK
Sleeping masks are the ultimate skincare indulgence, working overnight to deliver deep hydration and rejuvenation while you sleep. These luxurious, skin-loving formulas lock in moisture, leaving your face fresh, plump, and radiant by morning—perfect for waking up to beautiful, glowing skin.
our work inspires smiles
The Faces Behind Our Success
J. Chris Ecsedi
Founder & Sales Director
Valentina Peters
Skin Solutions Expert
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